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Leah Walsh

After a holiday period packed with indulgent treats and relaxation, many people enter January aiming to get their fitness back on track.

But, is it possible that Artificial Intelligence be changing the world of exercise by providing an alternative to personal trainers?

Personalized Programs and Flexible Schedules

One fitness enthusiast used an AI tool for last-minute preparation for the a major running event.

This young woman hailing from Aberdare explained she liked the freedom to pose queries any time of day – something she believed was not possible with a traditional coach.

She relied on an AI-driven fitness application that gave her personalised plans with audio coaching and speed targets for her inaugural long-distance race in recent years.

She explained she asked it to design a plan combining running and the gym, and it generated an multi-week programme tailored to her event day and objectives.

The user then adjusted the plan to suit her lifestyle, which she said was highly practical.

Subsequently, she opted for a different tool because it was cheaper and she could ask it questions whenever she wanted. Her result was a full minute quicker than her goal time.

She noted she wanted to avoid feeling pressure from a human personal trainer.

"With AI you have to find your own drive, which I quite like," she added.

Richard Gallimore

Remarkable Fitness Gains

Meanwhile, Another individual, in his twenties, based in Swansea, has been employing artificial intelligence for his exercise and nutrition programs, and said he has never felt stronger, boosting his chest press from a lower weight to a much heavier load.

Richard resorted to a bot for help after being unable to run a running event.

"I just knew I need to sort myself out," he said.

The free tool built a workout and diet plan personalized to his goals, and created structured routines.

"I work out for about two hours a day and I've seen a noticeable change," he added.

The Cost Contrast: AI vs. Conventional Coaching

One recent study in late 2024 compared prices for 17 of the largest fitness chains and found the typical monthly fee was approximately forty pounds a month, for standard memberships.

Prices ranged from £23 at the most affordable chain to a premium rate at the highest-priced.

Based on industry research, fitness coaches set their own rates, typically £30-£65 per 45-60 minute session in most areas and about £45-£65 in London.

Clients typically use a coach one or two times a week and work with them for a short period, however these arrangements are often adaptable.

Dafydd Judd

The Essential Human Touch

Fitness coach one experienced professional, from Cardiff, acknowledged artificial intelligence can be beneficial to accelerate results, but believes it will never replace the personal interaction and responsibility that in-person coaching offers.

The 37-year-old, who has over a decade of experience as a coach, specialises in older adults and injury rehabilitation. He said some of his clients also employ AI.

"I think it's very valuable, more knowledge is positive," he stated.

"I believe the more people are online the more they'll want human connection because they want the empathy from the comprehension that is missing from a computer," he added.

Dafydd said Artificial intelligence can educate clients and make guidance more efficient.

But, he argued real commitment comes when people appear in person for their sessions.

"No matter how helpful as it is at the middle of the night, a digital tool won't keep you accountable at 7am before work," Dafydd concluded.

In the view of many, he said, the gym is a space to disconnect from devices and stop being glued to screens.